How AI and SMS Are Powering the Next Wave of DTC Growth

AI = The Future of DTC Growth

Join HiTide + Postscript on June 5 for a live, zero-fluff panel with top Brand leaders sharing the exact AI tactics they’re using to scale smarter.

No slides. No theory. Just tactics.

You’ll learn:

• How brands are actually using AI today — beyond the hype

• Proven SMS strategies that drive retention and revenue

• Real-world tools, workflows, and tips you can steal

💡 Fast-paced, insight-packed. Free to attend.

🎙 Panelists:

• Frankie Quiroz, CEO @ Brand Mentor

• Daniel Baird, Co-founder & CEO @ Nads Organic Underwear

• Kara Morin, Customer Success @ Postscript

• Jesse Clemmens, Co-founder & CEO @ HiTide

This is your chance to get up to speed on the AI tidal wave. Don’t miss it!

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More about our amazing speakers!

Dan from Nads Underwear: Dan Baird is the Co-founder and CEO of NADS Underwear, a fast-growing brand redefining comfort taking a health-first approach in men’s essentials. With a background in eCommerce and a sharp eye for product-market fit, Dan has built NADS into a cult-favorite brand known for its bold voice, organic materials, and no-BS approach to everyday wear. When he’s not talking boxers, he’s deep in the data—constantly testing, optimizing, and scaling what works.

Frankie from Brand Mentor / JC Hats/ Gallo Fino: Frankie Quiroz is the founder of Brand Mentor and a self-made entrepreneur behind multiple 8-figure eCommerce brands, including Tuned in Tokyo and Drip Creationz. Starting with just $80 in 2009, he now leads strategy across a portfolio of top brands like JC Hats and Gallo Fino. Through Brand Mentor, Frankie shares the marketing and social strategies that fueled his success, helping a new generation of founders build impactful online brands.

Kara from Postscript: Prior to joining Postscript as a Customer Success Manager, Kara spent 6 years as Head of Marketing @ RAREFORM, a Shopify brand featured on Shark Tank. Kara has spent 4 years managing some of Postscript’s biggest merchants’ SMS strategy including: Jones Road Beauty, Graza, and more!

Jesse from HiTide: Jesse is Co-founder and CEO at HiTide, a platform for rapid, high intent SMS list growth from Instagram, TikTok and Facebook. With over a decade in marketing tech including at Meta and Google, Jesse is now focused 24/7 on helping Shopify merchants grow their owned marketing channels.