CampusESP

At **Florida Atlantic University**, departments don’t work in silos — they team up to support families from the first inquiry to graduation. Join us to hear how they align goals, messaging, and strategy to turn parents into powerful partners in student success.

**Bring a teammate (or three!) — this one’s all about working better together.**


From recruit to retain: FAU’s blueprint for full-lifecycle family engagement

Couldn’t make it to the 2025 CampusESP Summit? Don’t worry — we got you!

Join our CEO Dave Becker and and VP of Customer Success and Account Management Leslie Gale on for a lightning-fast 30-minute recap of the key themes, strategies, and takeaways from this year’s event.

It’s perfect if you couldn’t attend ... or had such a good time you want to relive the day and get a refresh on what’s next in family engagement.


Everything you missed at the CampusESP Summit (in 30 minutes)

Late summer and early fall are make-or-break moments for family engagement. While students are gearing up for orientation, move-in, and their first semester, their families are looking for information, support, and connection. 

Join us for a conversation on building a strong first impression and setting the tone for long-term family engagement. We’ll explore what it takes to effectively welcome and onboard first-year families — from targeted messaging and expectation-setting to community-building strategies that create connection and reduce melt. Learn how Coastal Carolina University and Texas A\&M are turning new families into lifelong partners in student success.


Peak season playbook: Onboarding first-year families for success

Personalization isn't just a best practice these days — it's an expectation. Just like we assume Netflix will serve us up our new must-binge series, students and parents assume colleges will send them information and reminders tailored perfectly to their needs.

Personalization is also a needle-mover. When your audience gets the info they need when they need it, they take action and you reap the benefits (think applications, acceptances, and deposits!).


The power of personalization in recruitment and enrollment

The value of AI is instant answers. And soon, instant actions. But what does it *really* mean for you and the future of parent and family engagement? 

Join us for 30 minutes as we cover:

*   **AI 101 (without the jargon):** How we got here, where we’re going, and what all those acronyms really mean.
*   **Training for trust:** Why teaching AI matters, and how it can better support your families and students.
*   **ROI or bust:** The metrics that prove AI’s impact, and what to expect from vendors (yep, even us).
*   **Bonus round:** Live Q\&A lightning showdown between Dave and DaveAI to test whether the bots know parents better than we do.


AI and the future of family engagement

Speakers

Dave Becker

CEO

James Bright

CTO

Replays

From recruit to retain: FAU’s blueprint for full-lifecycle family engagement

Everything you missed at the CampusESP Summit (in 30 minutes)