Coalmarch: The Leading Digital Marketing Partner for Pest & Lawn Care Businesses

At Coalmarch, we specialize in helping pest control and lawn care businesses grow through innovative digital marketing strategies. With years of industry expertise, we provide tailored solutions in SEO, paid search, and more — designed specifically to meet the unique needs of service-based businesses. Our goal is simple: to elevate your marketing, drive more leads, and help you scale without the chaos. As part of our commitment to sharing industry knowledge, we host exclusive webinars, providing valuable insights and strategies to help your business thrive. Partner with Coalmarch, and let’s take your business to the next level.

Coalmarch

Search is changing—fast. With AI now influencing how content is discovered, ranked, and even created, traditional SEO tactics are no longer enough. In this webinar, we’ll break down how AI is transforming search and what that means for pest and green businesses. You’ll learn how features like AI Overviews and the upcoming “AI Mode” are reshaping the search experience—and most importantly, what steps you can take now to stay ahead and protect your online visibility.


The Rise of AI in Search: How It’s Reshaping SEO Strategies

Local Service Ads (LSAs) continue to be one of the most effective ways for pest control and green industry businesses to attract high-intent leads—but staying ahead of the curve is key to getting the best results.

This webinar will cover the latest updates, trends, and best practices for making the most of LSAs in 2025. Whether you're currently running LSAs or just considering them as part of your marketing strategy, you'll gain a clearer understanding of how to optimize your presence, avoid common pitfalls, and improve your return on investment.


Everything You Need to Know About Maximizing Your Local Service Ads in 2025

Get ahead of the competition this busy season by expanding your digital marketing strategy beyond the basics. In this webinar, we’ll explore fresh, high-impact channels that can help your business reach new audiences and drive more leads when it matters most. From emerging social platforms to underrated ad types, you'll walk away with actionable ideas to diversify your marketing mix and maximize ROI during your peak months.


Diversifying Your Digital Marketing Portfolio: New Channels to Consider For Your Pest Control Busy Season

Join us for a live Q\&A panel designed for home services business owners looking to maximize their success on Google in 2025. Get your questions answered in real time by industry leaders and gain actionable insights to improve your online presence and lead generation.


Making the Most Out of Google in 2025: Live Q&A With Our Subject Matter Experts

Join Coalmarch SEM Manager Danielle Shander for Leveraging Automation to Maximize Performance in 2024.

Here’s what you’ll learn:

*   What PPC automation is and why it’s important
*   Automation options in Google Ads
*   Benefits and drawbacks of automation
*   Best practices when utilizing automation


How to Maximize Performance with Google Ads Automation

Speaker

Danielle Shander

Lead Strategist, Digital Advertising

Replays

The Rise of AI in Search: How It’s Reshaping SEO Strategies

Everything You Need to Know About Maximizing Your Local Service Ads in 2025