Whatever stage you’re at in your brand management or marketing career you are on, this webinar is not to be missed.

On August 20th, I'll be sitting down with Matt Jones, Co-Founder and Brand Director of Four Pillars Gin, as we explore the lessons he’s learned from building a world-class gin brand.

Matt’s going to help us think about four key lenses we can all use to solve today's brand and business challenges:

1. Thinking (getting clear about the business you’re really in and what it will take to grow)

2. Crafting (making the most of both your core product and your brand)

3. Sharing (having a theory of growth and how you’re going to reach and engage the people who matter)

4. Growing (navigating the challenges of growth, changing landscapes and dynamic decision making

Along the way, we’ll touch on a few specifics including:

-The role that in-house marketing teams should play at different stages of a company's journey.

-What businesses should outsource and what they should keep in-house.

-The role emotion plays in building a brand.

-What the future of marketing looks like and what skills the next generation of marketers will need.

This will be a session filled with tales and tools designed to help brand managers and marketers stand out in a very cluttered environment.