From Strategy to Success: Leading Institutional Change That Builds Unity
30
3:00 PM - 4:00 PM
This interactive webinar explores how higher education leaders can effectively communicate strategic change initiatives to build lasting, positive impact on campus. Working "from the inside" of your institution's strategic plan, we'll share practical approaches for transforming plans into meaningful actions through transparent, two-way communication that aligns with stakeholder vision.
Participants will discover how our tailored approach helps leaders identify early resistance, design collaborative engagement strategies, and lead conversations that turn potential division into productive dialogue. We focus on creating both happiness and success for your organization by implementing—not just recommending—communication frameworks that foster unity during transitions. Ideal for college and university leadership navigating institutional changes in today's complex higher education landscape.
As a companion to the webinar, we invite you to explore the Campus Change Scorecard, a brief, self-guided assessment that helps your leadership team evaluate change readiness across communication, culture, and capacity. It takes just a few minutes and provides personalized insights you can act on right away.
Speakers
Dr. Cameron Jackson
Chief Executive Officer and Executive Leadership Consultant
Cameron is an experienced strategic planning and leadership development expert skilled in collaborating with higher education teams to envision and achieve sustainable growth. He brings 25+ years of experience as an administrator, professor, and consultant collaborating with leaders and SMEs to assess, recommend, and deliver results.
Alex Muñoz
Chief Strategy and Engagement Officer and Lead Change Management Consultant
Alex is a strategic change management expert skilled in transformation, leadership alignment, and organizational agility to drive sustainable growth and innovation. He brings 20+ years of experience to our team, collaborating with SMEs to assess, recommend and deliver organizational performance enhancement.
Hailey Wilson
Chief Communications Officer and Lead Communications Consultant
Hailey is a seasoned communications strategist, crisis management expert, and leadership trainer with more than 15 years of experience shaping corporate messaging, navigating high-stakes crises, and training executives in empathetic leadership.
Dr. Daniel Hall
Dean, School of Business, High Point University
Dr. Daniel Hall is Dean of the Phillips School of Business at High Point University, where he equips the next generation of business leaders through a blend of academic rigor, experiential learning, and industry partnership. With a background in economics and data analytics, he designs programs that connect students with real-world challenges and leadership opportunities. He also leads executive education initiatives, including the Home Furnishings and NHDA Leadership Institutes, and is known for his student-centered approach and commitment to purpose-driven education.
Dr. Jennie Matthews
Director of Human Resources, Mars Hill University
Dr. Jennie Matthews is the Director of Human Resources and Title IX Coordinator at Mars Hill University, bringing over 15 years of progressive HR leadership to higher education. Known for her relational approach and strategic mindset, she fosters employee engagement, drives inclusive policy implementation, and supports campus-wide well-being. She holds a Doctor of Business Administration in Human Resources from Liberty University and is passionate about creating environments where people and institutions can thrive.
30
3:00 PM - 4:00 PM