Democratizing research (without losing focus)

There are probably a few people in your organization who hold the key to your next big product breakthrough. But if those people aren't part of your product or research team, those insights might remain hidden forever.

Sales teams talk to customers every day. Support specialists know the most common pain points – and how to resolve them. Marketers have a pulse on the messaging that resonates.

People outside of your core product org often hold valuable pieces of the user experience puzzle. The challenge is capturing those insights without creating chaos.

Opening up the research process can lead to major breakthroughs – but without structure, it can quickly turn into a noisy, unfocused mess. Input comes from all directions, priorities get blurred, and nothing gets done.

---

About this event

In this workshop, we’ll explore how to open up research inside your organization without losing clarity, focus, or impact.

You’ll learn how to create an environment where anyone – from support to sales to marketing – can contribute valuable insights, while building the systems and structure to make sure those insights are prioritized, synthesized, and put into action.

This is about unlocking your organization’s collective knowledge and ensuring that knowledge leads to better products, faster decisions, and happier users.

---

What you'll learn

✔ How to open up lines of communication across departments to surface valuable user insights.

✔ Facilitation techniques to keep research contributions structured, focused, and actionable.

✔ Common challenges in democratizing research – and how to overcome them with simple processes that stick.

---

What we'll do

✔ Identify and explore common roadblocks to collecting insights from non-research teammates.

✔ Provide plug-and-play tools (like FigJam templates, check-in cadences, and guidelines) you can start using right away.

✔ Use a real Lyssna research example to demonstrate how this process works – and the massive value it can uncover when done right.

---

Who should attend?

This workshop is perfect for UX designers, researchers, product managers, and anyone looking to make user research more inclusive, collaborative, and impactful across their organization.

---

Meet your instructor

Joe is the design advocate at Lyssna, where he leads workshops, creates educational content, and inspires designers to create great products. With over 10 years of UX and education experience, Joe has taught thousands through hands-on, project-based courses that make learning fun and practical.

---

Reserve your spot today!

Spaces are limited—don’t miss this chance to learn from an industry expert and improve your skills. Can’t join live? Sign up anyway and receive the recording in your inbox.

---

About Lyssna

Lyssna is an all-in-one remote research platform that helps teams deeply understand their audience and move in the right direction—fast. With Lyssna, you can set up research studies, recruit participants, and generate insights quickly to inform decisions from strategy and concept through to design and implementation.