Lyssna is a remote all-in-one research platform that allows you to deeply understand your audience and move in the right direction — fast. With Lyssna, you can set up research studies, recruit participants, and gain insights quickly to inform decision-making from strategy and concept through to design and implementation. The result? Experiences that your users will love.

Lyssna

# **Research doesn’t have to be a never-ending journey.**

**See how fast feedback and the right design tweaks can drive big results for your product.**

## **About this workshop**

In this live, hands-on session, you’ll step into the role of a design and research team for **FreelanceHub**, a site to hire creative professionals and freelancers. We're seeing signs that our users are frustrated, overwhelmed - and dropping off.

Together, we’ll analyze real feedback, redesign a key screen, and run a live test in Lyssna to see what improves user confidence and conversion.

***

## **Who you are *(now)***

You’re a busy product designer or researcher who knows that research matters but you don't have time for long studies or three months of interviews. You’re moving fast, and need an efficient, effective research process that leads to results.

## **Who you are *(after this workshop)***

You’ll still be busy - but you’ll also have a clear process for making an immediate impact with your research.

***

## **What we'll do**

*   **Redesign a real product feature.** Work through a complete design sprint to fix a conversion problem in a freelance marketplace app.
*   **Test your design with real users - live.** Run a real-time study in Lyssna, collect user feedback instantly, and compare results.
*   **Learn a repeatable framework.** Get a step-by-step process for running fast, focused tests that lead to measurable improvements.

***

## **Why this matters**

Most teams know they should test, but research often feels slow and disconnected from real results. This session shows you how to move fast and get meaningful user feedback in minutes, not weeks.

You’ll learn how to use small, intentional design tweaks to make a measurable impact on your key product metrics, whether that’s conversions, confidence, or clarity.

***

## Who this is for

*   UX and product designers who want to back their design decisions with quick user feedback.
*   Researchers and PMs who want to make testing part of their team’s everyday workflow.
*   Anyone who wants to connect design changes directly to real business results.

***

## **What you’ll leave with**

*   A clear, repeatable process for quick, lightweight testing.
*   Hands-on experience redesigning and validating a feature with real users.
*   Free Lyssna credits to run your own study after the session.

***

## **Reserve your spot**

Spaces are limited, so save your seat today.

Can’t join live? Sign up anyway and get the full replay in your inbox.

***

## **About Lyssna**

Lyssna helps teams make confident design decisions through fast, reliable user research. Run quick studies with real users to validate ideas, improve designs, and move forward with clarity.

[Sign up for a free trial →](https://www.lyssna.com)


Improve conversion rates fast: A live design sprint & testing workshop

**You’ve got a solid research plan, buy-in from your team, and Lyssna study ready to go. But before you hit “launch,” it’s worth asking - did you miss anything small that could throw off your results?**

Even experienced researchers can overlook small details that make a big difference: unclear questions, misplaced logic, or a screener that filters out the wrong people. In this hands-on session, we’ll go through a simple, practical checklist you can use every time you run a study to make sure everything’s set up for success.

We’ll share real examples of easy-to-miss mistakes, how to spot them, and how to fix them fast - plus you’ll get a downloadable Figma template to keep your future studies tight, consistent, and ready to launch with confidence.

***

### **What you’ll learn:**

1.  **Common pre-launch pitfalls** - Learn the subtle mistakes that can impact your results and how to catch them early.
2.  **A repeatable pre-launch process** - Use a simple checklist to double-check clarity, flow, and targeting before going live.
3.  **Practical fixes and examples** - See real studies, identify what went wrong, and learn how small tweaks can make a big impact.

***

### **What you’ll do:**

*   Review a real study setup together and spot potential issues.
*   Apply the pre-launch checklist to a live example.
*   Identify and fix small but critical setup details before launch.
*   Leave with a **Figma checklist template** you can use for every new study.

***

### **Who should attend:**

Perfect for UX researchers, designers, and product teams who plan or run user studies.

If you’ve ever launched a study only to realize a small error affected your data, this workshop will help you prevent that next time ... and give you a process you can use again and again.

***

### **Reserve your spot:**

Join us live to learn the simple systems that help good research stay great.

**Can’t make it?** Sign up anyway and we’ll send you the recording and Figma checklist template.

***

### **About Lyssna:**

Lyssna is a remote, all-in-one research platform that helps teams deeply understand their audience and make confident decisions, faster.


Did you miss anything? A pre-launch checklist for every UX research study

**No matter what type of site or product you work on, there’s one universal challenge: helping users quickly and easily find what matters most to them.**

Whether it’s products in an ecommerce store, events on a community platform, or tours in a travel app - discoverability is key to both user satisfaction and business success.

In this hands-on workshop, you’ll take on the role of the UX and research team for **Explore City**, an app that connects users with local tours and experiences. After a major expansion, Explore City now faces the challenge of helping users navigate an overwhelming catalog of new content to find the perfect experience.

Together, we’ll learn how to use **card sorting** and **tree testing** to organize content effectively, improve navigation, and create a seamless user experience.

***

### **What you’ll learn:**

1.  **The importance of information architecture** – Understand how behind-the-scenes organization impacts user success and business outcomes.
2.  **How to conduct a card sort with Lyssna** – Gain hands-on experience running card sorts to reveal how users naturally categorize and think about content.
3.  **How to refine navigation with tree testing** – Explore how to use tree testing to identify pain points, validate structure, and continuously improve the user journey.

***

### **What you’ll do:**

*   Step into the role of Explore City’s UX design and research team.
*   Organize a growing catalog of tours and experiences through a guided card sort.
*   Participate in a live activity to gather user feedback.
*   Analyze and synthesize results into actionable recommendations.
*   Observe a tree test and learn how to use results to refine your navigation.

***

### **Who should attend:**

This workshop is for researchers, product designers, UX designers, or anyone responsible for organizing content on a site or app.

If you’ve ever asked yourself, *“Where should we put this?”* or *“How do we make this easier to find?” *— this session is for you. You’ll leave with practical tools and strategies to improve navigation, enhance discoverability, and create a better user experience.


Design better navigation using card sorting and tree testing

Great research doesn't guarantee impact – but knowing how to read the room does. Join us for a live Q\&A with [Frankie Kastenbaum](https://www.linkedin.com/in/frankie-kastenbaum/), Senior UX Designer and LinkedIn Top Voice in Design.

We'll explore how designers can use research strategically to:

*   Read stakeholder dynamics
*   Recognize when stated problems aren't the real issues
*   Know when to push back versus move forward

Frankie will share practical advice on building the cross-functional relationships that make research land, and how to translate findings into language that resonates with different audiences – because executives care about different signals than PMs or engineers.

Whether you're navigating conflicting stakeholder opinions, struggling to get research-backed decisions prioritized, or looking to build more influence as a design leader, you'll walk away with actionable strategies for making research work in the real world of organizational dynamics.


Reading the Room: Strategic Research for Designers

Speakers

Frankie Kastenbaum

Senior UX Designer

Joe Formica

Senior Designer, Researcher, and Design Advocate at Lyssna

Replays

Improve conversion rates fast: A live design sprint & testing workshop

Did you miss anything? A pre-launch checklist for every UX research study