How MCoBeauty co-creates content with influencers
26
4:00 PM - 5:00 PM
Audiences reward authenticity - so why aren't you co-creating content with creators?
Join Gabriel Gomez, Head of Social and Creators at MCoBeauty, for a behind-the-scenes look at how their team co-creates with creators to produce more original, entertaining content - and in higher quantities.
In this session, you’ll learn how co-creation fits into MCoBeauty’s creator program, when it makes sense to use it over standard sponsored posts, and what the process actually looks like from idea to execution.
We’ll cover how MCoBeauty chooses creators for co-creation, how these collaborations are structured, and what level of production is really required to make this work.
Spoiler: We can tell you right now that you don’t need a Hollywood film crew.
Who is this for⁉️
This is a practical session for influencer teams, with real case studies showing how co-creation works whether you’re a team of one or running a larger program.
Join to learn how to 👇
- Understand when to use co-creation inside your influencer program
- Decide which creators to co-create with
- Pitch and negotiate co-creation
- Produce more content without increasing production complexity
- Measure whether co-creation is actually working
Attend now for free 🥳
Can’t make it live?
Register anyway and we’ll send you the replay
Speakers
Gabriel Gomez
Head of Creators & Social @MCoBeauty
Simoné Partner
YouTuber @Eltoria & Content Producer @Modash
26
4:00 PM - 5:00 PM