Impact on a Shoestring: Strategic PR Masterclass for Charity Comms Teams
15
9:30 AM - 10:30 AM
In today’s not for profit environment, you’re often tasked with delivering standout results yet your team and budget remain lean. This one-hour masterclass from Charity PR specialist Prohibition is exclusively designed for senior in-house charity communications and marketing leaders who need high-impact, low-cost tactics paired with crystal-clear measurement.
Join us to transform your resource constraints into your greatest strategic advantage.
What You’ll Gain
- Trustee-Ready Metrics: Ditch vanity stats and learn to connect every activity to donations, awareness and behaviour change—using a ready-to-use dashboard template.
- Zero-Budget Creative Hacks: Build a guerrilla PR and social media “newsroom” with free tools and user-generated content, so you can amplify reach without tapping a penny of paid media.
- Rapid-Response Confidence: Equip your small team with easily adaptable crisis-prevention checklists and rapid-response templates—no dedicated crisis unit required.
- Peer-Tested Case Studies: See exactly how two charities turned shoestring campaigns into double-digit uplifts in donor income, and walk away with the same playbooks.
Why This Session Works
- Laser-Focused Format: One power-packed hour, no filler, no theory. Each segment challenges you to draft or refine an element of your own plan, on the spot.
- Exclusive Peer Network: Capped at 30 in-house charity comms leads, no freelancers or agencies, so every conversation is with genuine budget-holders facing the same challenges.
- Immediate Next Steps: Leave with personalised “Impact Blueprint” insights and clear pathways to deepen your strategy through a follow-on consultancy sprint with Prohibition PR.
Who Should Register
- Heads of Communications, Marketing or Fundraising at UK and international charities
- In-house teams of up to five people, looking to scale impact without scaling budgets
- Anyone accountable to trustees for every pound, hour and campaign decision
Seats are strictly limited. Secure your place today to turn your resources into strategic success.
Speakers
Chris Norton
Founder and MD
Host of the Embracing Marketing Mistakes Podcast and Founder of Prohibition PR. Former lecturer at Leeds Metropolitan University and social media blogger.
Will Ockenden
Director and co-owner
Director /joint owner at Prohibition PR (top 30 UK agency / top 6 Northern agency) and Host of The Embracing Marketing Mistakes Podcast.
Replays
See all15
9:30 AM - 10:30 AM