Prohibition PR is a multi-award-winning top 150 PR agency. We advise brands on how to use public relations, content marketing and social media effectively. With creativity, innovation and insight at the heart of everything we do, our aim is to deliver powerful strategies that help brands and businesses communicate more effectively both on and offline.

Operating out of the North of England for over a decade, our specialist integrated PR team has built a reputation for delivering highly successful, innovative PR campaigns that achieve maximum impact and results.

Prohibition PR

Influencer marketing has become a buzzword in the digital marketing world, and for good reason. With social media platforms like Instagram, YouTube, and TikTok dominating the online space, influencers have become an incredibly powerful force for brands looking to reach new audiences. But with so many influencers out there, it can be hard to know where to start or how to make the most of your influencer marketing campaigns.

That's why we're excited to share the insider tips we learned over the last few years at our Influencer Hack Event, where we came together and shared our secrets.

From finding the right influencers for your brand to creating killer content that resonates with their audiences, we'll be diving into everything you need to know to unleash the power of influencer marketing and take your brand to the next level. So sit back, grab a pen, and get ready to learn from the pros!

Please note this is for in-house marketers only.


Influencer Marketing Hacks - free training

Learning the art of crisis management in PR & Marketing: Join Our Webinar!

In our dynamic digital-first world, crises can arise suddenly and unexpectedly. How well-prepared is your team to navigate these turbulent waters?

Join our one-hour webinar, "Crisis Masterclass: Navigating the Challenges in PR & Marketing," tailored exclusively for in-house marketing professionals, and equip yourself with the skills and strategies needed to thrive in the face of adversity.

Why Crisis Management Matters:

In today's social media age, a seemingly innocuous issue - if not properly managed - can quickly spiral out of control, becoming a national or international crisis, capable of impacting share price.

As such, crisis management is not just something to be done reactivity; a proactive approach to safeguarding your brand's reputation is essential. In this masterclass, we'll delve into the art of crisis management, revealing its critical role in PR and marketing and how it can be leveraged as a powerful tool for brand protection, and even growth.

What to Expect:

This practical session takes the latest best practice thinking, to provide you with a deep understanding of crisis management in a digital age, equipping you with actionable insights to navigate even the most challenging situations. We will be covering:

*   Crisis 101: Gain a solid foundation by understanding the key principles of crisis management in PR and marketing.
*   The role of social media in fueling - or managing - a crisis
*   Case Studies: Explore real-world examples of both successful and not-so-successful crisis management strategies from some of the best known brands in the world, learning valuable lessons from industry leaders.
*   Effective Crisis Communication: Learn the art of clear, concise, and empathetic communication during a crisis, both internally and externally - plus the crucial role of social media in this process.
*   Building a Crisis-Resilient Team: Discover how to assemble and train a team that's ready to respond effectively in times of crisis.
*   Preparedness Planning: Explore proactive strategies for crisis preparedness and how to create a crisis management playbook.
*   Actionable Takeaways: Leave with practical, actionable steps to strengthen your crisis management skills and strategy.

Don't wait until a crisis strikes to discover the importance of effective crisis management. Join us for an hour of inspiration, knowledge, and actionable strategies that will empower you to navigate PR and marketing challenges with confidence and resilience. Your brand's reputation and success depend on it. Reserve your spot now, and we'll see you at the webinar!

N.B This event is only for in-house marketers and not for agencies or freelancers.


Crisis Masterclass: Navigating Challenges in PR & Marketing

Free 60-minute TikTok strategy that will supercharge your marketing

📣Are you an ambitious marketer, entrepreneur, or communications professional? Do you want to supercharge your marketing activity and win at TikTok?

🚀 This free session from specialist PR and social media agency, Prohibition, will help you cut through the noise and develop a clever and creative TikTok strategy – in the time it takes to eat your lunch.

Why give this your time?

*   \#1 Practical, actionable advice that will drive results in your day job immediately
*   \#2 Killer insight from 10 years+ of social media agency delivery that will enhance your marketing
*   \#3 The latest expert TikTok thinking from an agency at the cutting edge of social media
*   \#4 Thinking from the award-winning agency with 400 5\* Google reviews
*   \#5 Limited spaces online so sign up today

Why bother with TikTok?

TikTok is undoubtedly the social media success story of the past 24 months, growing to nearly 23m active users in the UK, making it the country’s third biggest social network. 🔥

However, as with any new channel, TikTok should not operate in a silo. True success on this exciting channel comes down to properly integrating its use with your wider marketing efforts, in turn delivering genuine campaign cut-through and ROI.

This is sadly where many marketers fall down. 😟

In this hugely practical session, we will use our years of expertise in delivering integrated comms to explore;

1.  The role of TikTok as part of an integrated comms approach
2.  Using TikTok to fuel your PR Outreach
3.  Integrating TikTok into influencer marketing efforts
4.  TikTok advertising strategies
5.  Delivering an integrated campaign using TikTok

The session will also recap the basics of the platform, including;

*   TikTok 101 – what does it do, and how to use it
*   Engagement hacks and pro tips to get started
*   How to measure success

Please note this event is not open to other agencies or consultants. We do provide paid training in this space if you are interested though. 🎥

Don’t take our word for it!

Check out our Google reviews:

Rachel McEntee said: *"Brilliant and insightful webinar -really well presented and broken down into manageable and achievable actions. Would recommend for anyone looking to refine their digital strategy or just polish their posts."*

Grace Hughes commented:\* "Really great webinars for Social Media professionals. Excellent knowledge from presenters with an answer to every question. Really professionally presented too."\*

Amanda Blair: *"Great presentation and useful information. These guys offer these online updates for free, but they are definitely at the forefront of one's mind for PR."*


How to integrate TikTok into your PR strategy

Free 60-minute LinkedIn strategy that will supercharge your marketing

📣Are you an ambitious marketer, entrepreneur, or communications professional? Do you want to supercharge your marketing activity and win at LinkedIn?

🚀 This free session from specialist PR and social media agency, Prohibition, will help you cut through the noise and develop a clever and creative LinkedIn strategy – in the time it takes to eat your lunch.

Why give this your time?

\#1 Practical, actionable advice that will drive results in your day job immediately

\#2 Killer insight from 10 years+ of social media agency delivery that will enhance your marketing

\#3 The latest expert LinkedIn thinking from an agency at the cutting edge of social media

\#4 Thinking from the award-winning agency with 400 5\* Google reviews

\#5 Limited spaces online so sign up today

Personal branding is nothing new, but the way in which subject matter experts – and everyone else in between – are leveraging social media to do this, is new. Get it right and it can drive tremendous benefits to not only the individual but the business they work for too. Get it wrong, however, and they can irritate, annoy and antagonize the very people they should be connecting with.

So, what are the business benefits of doing this, and what strategies should those in your team take in order to succeed in this highly competitive and nuanced space?

In this practical session aimed at both B2B and B2C markets, we explore;

*   How building your team’s personal brands can directly benefit your broader business objectives
*   The business case for both B2B and B2C brands to start this journey
*   Strategies to build your team’s online influence
*   The key role LinkedIn plays in this
*   How to map out a personal brand ‘strategy on a page’
*   Engagement hacks and pro tips to get started
*   How to measure success


Building your LinkedIn personal power brand - Masterclass

This event will be of great value to marketers and PR professionals who are keen to harness the power of AI in their work. In this session, we delve into advanced AI strategies and best practices, covering a wide range of topics, including:

1.  AI-Driven Media Monitoring: Learn how to effectively monitor media coverage and gain insights using AI tools.
2.  Predictive Analytics: Discover how AI can help you forecast PR trends and make data-driven decisions.
3.  AI-Powered Content Creation: Explore the possibilities of AI-generated content for press releases, blog posts, and more.
4.  Audience Segmentation: Understand how AI can aid in identifying and targeting specific audience segments for your PR campaigns.
5.  Measuring PR Impact: Explore the latest AI-driven metrics and KPIs for evaluating the success of your PR efforts.

Our expert speakers will share case studies, practical tips, and real-world examples of AI integration in PR, all aimed at helping you enhance your strategies and achieve remarkable results from your efforts.

If you're looking for more practical tips and hacks, sign up for our newly-announced 2025 events. We also have our [Embracing Marketing Mistakes podcast](https://www.embracingmarketingmistakes.co.uk/), a top 10 marketing podcast in the UK, where we interview the Chair of CIPR AI in PR panel about how to unleash AI in your marketing - alongside other industry experts.


Maximising Your PR Efforts with AI

Speakers

Chris Norton

Founder and MD

Will Ockenden

Director and co-owner

Replays

Influencer Marketing Hacks - free training

Crisis Masterclass: Navigating Challenges in PR & Marketing