How to build an academic’s online profile to make them thought leaders

Are you finding it increasingly difficult to connect with your target audience in an era where trust in media, companies, and institutions is waning? In the highly competitive landscape of higher education, standing out has never been more challenging.

But there's a powerful solution at your fingertips. Forward-thinking universities are tapping into their most valuable asset—their academics—to break through the noise. By elevating your academics as authentic online authorities, you can build trust, engage prospective students and post-grads, and distinguish your institution from the rest.

This isn't just a passing trend; it's a strategic imperative. The influencer landscape has matured, shifting focus from celebrities to subject matter experts. Your academics are uniquely positioned to become influential voices in their fields. However, to make the most of this opportunity without wasting time or resources, you need the right approach.

Join us for an exclusive 45-minute masterclass webinar hosted by Prohibition, the specialist education social media agency. This must-see session will equip you with practical strategies to amplify the profiles of your academics and senior staff, harnessing their online influence to achieve your university's marketing goals.

What you'll learn:

- Understanding academic influence and personal branding

- The benefits of leveraging academic influencers

- Step-by-step guidance on how to get started

- Creating an effective 'influencer strategy' on a single page

- Aligning academic influence with your marketing objectives

Don't miss this opportunity to revolutionize your marketing efforts and stay ahead in the higher education sector. Spaces are limited, so register now to secure your spot in this game-changing webinar!