Sifflet is the leading data observability platform that delivers data trust at scale for analytics and AI initiatives by bridging the gap between technical and business users.  Global customers like the Penguin Random House, Carrefour, Auchan, CMA CGM and Adaptavist rely on Sifflet to reach and maintain high levels of data quality and reliability needed for business critical analytics and AI.  Sifflet is a best-in-class data observability solution for the entire organization, ranked Best estimated ROI and Fastest implementation by G2 users. 

Sifflet, the AI-augmented data observability platform built for data teams with business users in mind.

The modern data stack promised speed and flexibility, but reliability still lags behind. In this keynote, Joe Reis argues that observability isn’t a feature you add later, it’s an architectural principle you must design from day one. A pragmatic call to rethink reliability as the core of your data platform.
