This workshop series is brought to you by the eCom Unity - Europe's biggest closed community for eCom founders & senior operators only.

In this workshops, we bring in experts to share their expertise on all things DTC.
No fluff - but tackling topics that are actually useful in daily operations.

And if you don't know our eCom Unity yet - it's for getting answers for burning questions, accessing data and exchanging ideas with 1,000+ other eCom experts. Every day and totally free.

What's in it for you?
- Exclusivity at its Core: A curated community for those at the helm of D2C brands.
- No Sales Pitches: Brands only. No selling. No agencies.
- Closed Slack Channel: Exchange ideas, troubleshoot challenge and build connections.
- Exclusive Events: Connect with like-minded professionals across Europe.
- Highend Masterclasses: Grow professionally with top-tier knowledge of industry experts.

Sounds like a crowd for you? Apply here for free: https://www.getklar.com/community/ecom-unity

eCom Unity Workshops

How does "sustainable growth" even look like?

Well, the crucial thing is to get you marketing and controlling strategies aligned to be able to not only optimize for more revenue, but for actual CM3 profit.

Join our next community workshop, where Nico (CEO ECOZA, eCom consultancy) and Max (CEO Klar, BI tool for eCom brands) are talking about where to start on the controlling side of things and how to successfully build the sturdy bridge to your marketing.

You'll get hands on advice on how to identify profitable cohorts, monitor the relevant key metrics, and understand customers on a deeper level - like really. And how to use these insights to understand your individual way to scale by using the right channels and maximizing your creative output.


eCom Unity x ECOZA: Optimizing For Profit - Building The Bridge Between Marketing & Controlling

**Google has changed**. If you want to grow properly as an eCommerce brand via Google these days, you should not only rely on the classic Google Ads setup, but also establish other campaign types such as push marketing, that affect your business beyond the bottom line. 

In this online workshop, Lukas Beilmann (Co-Founder & Head of Performance @ Beilmann Marketing) and Max Rast (Co-Founder & CEO @ Klar) will give you hands-on guidance on how to set up the two most important levers intelligently and accurately, keep them in balance and make your Google setup ready for scaling. 


eCom Unity x Beilmann Marketing: The Two Levers To Build & Scale Google Ads Beyond Your Bottom Line

Zero-party-data is a great way to read your customer’s mind at scale. Because not everything your customer does or thinks on his buyer journey can be reflected in a trackable click in your ad or shop platforms. To understand why the customer finally buys, which affects how you should steer your marketing mix, you need to ask him the right questions - using **Post-Purchase-Surveys (PPS)**.

Max, Co-Founder & CEO of Klar (eCom Attribution & Reporting), & Jeremiah, CEO of KnoCommerce (PPS tool) will give hands on advice on:

*   How Post-Purchase-Surveys work & why you should use them
*   Best Practices on which questions to ask and how to integrate PPS into your attribution and leverage those insights for optimizing your marketing mix
*   How to leverage PPS for CRO, CX, product development and creative strategy
*   The future of KnoCommerce - what’s in the pipeline?


eCom Unity x ECOZA: Optimizing For Profit - Building The Bridge Between Marketing & Controlling

eCom Unity x ECOZA: Optimizing For Profit - Building The Bridge Between Marketing & Controlling

eCom Unity x Beilmann Marketing: The Two Levers To Build & Scale Google Ads Beyond Your Bottom Line

eCom Unity x KnoCommerce: How To Maximize Your Customer Insights Through Post-Purchase-Surveys