Apaleo
Apaleo
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3 months ago
Replay

Guest journey strategy: How to optimise efforts and maximise revenue

About

Guest journeys not only should be smooth and friction-free for every guest but also help hotels drive real results without compromising all your staff’s time. However, often hoteliers face the challenge of mixing these two approaches.

In this session, we will explore how to create a guest journey strategy that drives revenue using the resources you have. These are the main key takeaways you can expect:

- How to map your guest journey: Understand exactly what your guests need at every step.

- Understand how to optimise touchpoints using automation and personalisation.

- Strategies to boost guest engagement: how to turn happy guests into repeat customers and brand advocates.

- How to optimise your journey to create real value for guests.

Join a panel of experienced hoteliers and hospitality leaders as they explore this topic providing valuable insights for your property.

Speakers

Florian Montag

Florian Montag

VP of Business Development @Apaleo

Christian Mueller

Christian Mueller

Group Manager Technology @Schani Hotels

Anna  Randow

Anna Randow

Partner & Director of Global Sales @Bookboost

Thibault Catala

Thibault Catala

Founder & Managing Director @Catala Consulting

Albert Polo

Albert Polo

General Manager @Haws Lifestyle Hospitality