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9 months ago
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(Panel) Better Together: Uniting Marketing & Data ft. HubSpot, Fivetran, Wistia & Pleo

About

Behind every world-class marketing strategy is a killer, data-driven marketing team. 

And to be truly data-driven, marketing teams need to closely collaborate with their data counterparts. 

Join us for a 1-hour panel discussion bringing together data, ops, and marketing leaders from Pleo, Fivetran, HubSpot, and Wistia as we shine a light on what it takes to break down the silos holding most marketing and data teams back from their potential. We’ll cover: 

  • Important considerations when assembling your data and martech stack
  • How data teams can align marketing teams around the warehouse as the single source of truth
  • Rituals to streamline collaboration between data and marketing teams

If you’re a marketing professional who dreams big, but feels limited by the data in your marketing automation tooling or a data person who knows you have the insights to impact revenue (and just need better access to the GTM team), this is for you. 

Save your seat

Speakers

Kasey  Mazza

Kasey Mazza

Sr. Manager, Analytics Engineering, HubSpot

Joshua Chen

Joshua Chen

Sr. Marketing Ops Manager, Fivetran

Niko Artadi

Niko Artadi

Data Operations Engineer, Pleo

Ezra Fishman

Ezra Fishman

VP of Growth @ Wistia