Build Your Firm’s Value Case: A Practical Deep Dive Using Nexl Data
16
5:00 PM - 5:30 PM
In the recent webinar, we explored the essential differences between a Business Case, a Value Case, and an Investment Case—and why firms increasingly need all three to make smart, aligned decisions. In this follow-up “deminar,” we go even deeper and show you exactly how a Value Case gets built inside a real firm using the data and workflows already living in Nexl.
This session centers around a practical, high-impact question many firms face:
“Should we build a Key Client Program?”
Using Nexl Workspaces, firm-wide relationship data, and the principles of CARD and the Four Rs, we’ll walk step-by-step through how a firm can:
- Identify strategic alignment and stakeholder priorities
- Map and measure client relationships
- Surface cross-serving potential and whitespace opportunities
- Evaluate operational readiness and resource implications
- Build a data-supported narrative that leadership can actually say yes to
We’ll also demonstrate how stakeholder interviews and qualitative inputs combine with Nexl’s quantitative insights to create a true Value Case—one that goes beyond financial projections and articulates the real organizational value the initiative provides.
Whether your firm is considering a Key Client Program or evaluating another strategic initiative, you’ll walk away with a replicable framework for turning Nexl data into a compelling, decision-ready Value Case.
Speaker
Jylian Ibsen
Head of Solution Engineering @ Nexl
Jylian Ibsen is a seasoned Sales Engineer and Solutions Consultant with more than 13 years of experience empowering enterprise clients across martech, legal, financial services, media, and retail. As Nexl’s Head of Solution Engineering, she brings deep expertise in content automation, CRM architecture (HubSpot, Salesforce, DealCloud, Dynamics), and integration strategy—turning complex technical challenges into clear, high-impact solutions.
Known as the “glue” between sales and engineering, Jylian has built a career on uncovering customer needs, crafting tailored demos, and driving product-led growth. She is highly regarded for designing scalable demo systems, accelerating time-to-value, and influencing product roadmaps through thoughtful, data-driven insight. Her passion for API-driven platforms and modular content systems fuels her commitment to helping firms unlock the full power of Nexl through seamless, intuitive solutioning.
16
5:00 PM - 5:30 PM