Storykit is the complete AI video creation tool that transforms your content into high-performing video.

We know you have loads of great content just sitting somewhere. On your website or your blog, in your reports, keynotes, internal documents...

In our webinar series, you'll learn how to turn all of these into high-quality videos without breaking a sweat.

PS. If you're looking for Storykit Deep Dives to discover the key strategies and workflows to leverage Storykit to the max, go here: https://app.getcontrast.io/storykit-deep-dives

Storykit

**Master the full-funnel video ad strategy: engage, convince, and convert**

Did you know that video ads are 27 times more likely to drive engagement than standard banner ads? But simply creating a great video isn’t enough—you need a strategy that guides your audience from awareness to action.

Here’s the good news: With the right approach, your video ads can work at every stage of the funnel, maximizing impact and ROI.

In this hands-on webinar, Heidi Bordal will show you:

*   Why video is the best format for social media advertising
*   How to create video ads tailored for awareness, consideration, and conversion
*   Practical steps to set up a full-funnel video ad strategy that drives measurable results

This session is a must for marketers looking to improve their social media ad performance, boost engagement, and turn viewers into customers.

Join us—we’d love to see you there!


Winning strategies and examples: full-funnel social media videos

Did you know that nearly 30% of video marketers struggle with coming up with content ideas? This challenge doesn’t just slow down creativity—it makes it harder to maintain a strong, consistent social media presence.

But here’s the secret: You already have all the ideas you need. Your company’s existing content is a hidden goldmine, ready to be turned into impactful social media videos.

In this hands-on webinar, Heidi Bordal, Community Manager at Storykit, will show you:

*   Why your pre-existing, on-brand, and pre-approved content is your best asset
*   How to transform your website, articles, newsletters, and much more, into videos that fill your content calendar effortlessly
*   Ways to streamline the process and remove common bottlenecks

This webinar is a must for marketers, communicators, and social media managers looking to simplify their workflow, sharpen their strategy, and drive better results.

Join us—we’d love to see you there!


Repurposing content for social media: 22 video examples to inspire you

*“It’s time for academia to reimagine communications!”*

For **Barbara DeLollis, Head of Communications for Harvard Business School’s Institute for Business in Global Society**, the needs are clear: universities must communicate more proactively and more strategically, across the platforms where their target audiences are most active.

In today’s information-saturated world, all organizations must find new innovative ways to connect with their audiences–and academia is no exception. By transforming complex or even traditional information into compelling content, including videos, universities can ensure their messages resonate with students, donors, stakeholders, potential research partners, and the broader public. This approach not only drives return on investment (ROI) but delivers what she calls "return on ideas," ensuring that enduring messages can be repurposed and customized over time to maximize impact across platforms and audiences.

*But how do you make that shift?*

In this webinar, brand transformation expert **Barbara DeLollis will share her insights on effectively presenting complex messages to engage audiences**, leveraging her extensive background in journalism and strategic communications for Fortune 300 companies during major business transformations.

Joining her is Jonna Ekman, Communications Director at Storykit, the leading video automation platform. Jonna will demonstrate how to effortlessly turn your existing information into captivating, on-brand videos in just minutes.

Don’t miss this opportunity to gain practical strategies and tools for revolutionizing academic communication. Reserve your spot today.


The Future of Academic Communication: Transforming Complex Information into Scroll-Stopping Videos

Too often, marketers pour hours into crafting blogs, reports, or videos, only to share them once, cross their fingers, and hope for the best.

The result?

Content that falls flat—not because it’s not good, but because it hasn’t been seen.

This is where effective distribution comes in. In this actionable webinar, we’ll show you how to breathe new life into your content, maximize its visibility, and drive real results on social media.

Join us to learn how to stop hoping your content performs and start ensuring it does. You'll discover how to effectively distribute, repurpose, and amplify your content to keep your audience engaged and your goals within reach.

### What You’ll Learn:

*   3 keys to better content distribution you need in 2025
*   Repurposing like a pro: how to break down existing content into smaller, high-performing pieces
*   Overcoming common fears: how to post confidently without worrying about "too much" content.

Don’t let your hard work go unnoticed. Sign up now and transform your approach to content distribution for 2025!


Overperform on social media: Copy our proven tactics

**Connect with students, donors, and the public in a way that truly resonates.**

In a world overflowing with information, standing out is a challenge for any organization—universities included. Turning complex ideas into engaging content, like videos, helps academic institutions connect with students, donors, and partners in a way that truly resonates.

Video is the perfect way to turn complex, long texts into enticing, shorter stories.

**In this crammed webinar you'll learn:**

*   Why video is essential to boost all your communication efforts
*   How to transform your research, course guides, funding & scholarship details, and campus news into engaging videos (without editing skills!)
*   How to succeed on social media with less resources
*   How to turn ordinary information into extraordinary stories

This webinar is essential for anyone involved in university **marketing**, **communications**, or **social media** who wants to streamline their workflow, refine their strategy, and achieve greater impact.

We hope to see you there!


Transform your research to scroll- stopping videos

Speaker

Heidi Bordal

Community Manager at Storykit

Replays

Winning strategies and examples: full-funnel social media videos

Repurposing content for social media: 22 video examples to inspire you