Storykit is the complete AI video creation tool that transforms your content into high-performing video.

We know you have loads of great content just sitting somewhere. On your website or your blog, in your reports, keynotes, internal documents...

In our webinar series, you'll learn how to turn all of these into high-quality videos without breaking a sweat.

PS. If you're looking for Storykit Deep Dives to discover the key strategies and workflows to leverage Storykit to the max, go here: https://app.getcontrast.io/storykit-deep-dives

Storykit

**Master the full-funnel video ad strategy: engage, convince, and convert**

Did you know that video ads are 27 times more likely to drive engagement than standard banner ads? But simply creating a great video isn’t enough—you need a strategy that guides your audience from awareness to action.

Here’s the good news: With the right approach, your video ads can work at every stage of the funnel, maximizing impact and ROI.

In this hands-on webinar, Heidi Bordal will show you:

*   Why video is the best format for social media advertising
*   How to create video ads tailored for awareness, consideration, and conversion
*   Practical steps to set up a full-funnel video ad strategy that drives measurable results

This session is a must for marketers looking to improve their social media ad performance, boost engagement, and turn viewers into customers.

Join us—we’d love to see you there!


Winning strategies and examples: full-funnel social media videos

Did you know that nearly 30% of video marketers struggle with coming up with content ideas? This challenge doesn’t just slow down creativity—it makes it harder to maintain a strong, consistent social media presence.

But here’s the secret: You already have all the ideas you need. Your company’s existing content is a hidden goldmine, ready to be turned into impactful social media videos.

In this hands-on webinar, Heidi Bordal, Community Manager at Storykit, will show you:

*   Why your pre-existing, on-brand, and pre-approved content is your best asset
*   How to transform your website, articles, newsletters, and much more, into videos that fill your content calendar effortlessly
*   Ways to streamline the process and remove common bottlenecks

This webinar is a must for marketers, communicators, and social media managers looking to simplify their workflow, sharpen their strategy, and drive better results.

Join us—we’d love to see you there!


Repurposing content for social media: 22 video examples to inspire you

*“It’s time for academia to reimagine communications!”*

For **Barbara DeLollis, Head of Communications for Harvard Business School’s Institute for Business in Global Society**, the needs are clear: universities must communicate more proactively and more strategically, across the platforms where their target audiences are most active.

In today’s information-saturated world, all organizations must find new innovative ways to connect with their audiences–and academia is no exception. By transforming complex or even traditional information into compelling content, including videos, universities can ensure their messages resonate with students, donors, stakeholders, potential research partners, and the broader public. This approach not only drives return on investment (ROI) but delivers what she calls "return on ideas," ensuring that enduring messages can be repurposed and customized over time to maximize impact across platforms and audiences.

*But how do you make that shift?*

In this webinar, brand transformation expert **Barbara DeLollis will share her insights on effectively presenting complex messages to engage audiences**, leveraging her extensive background in journalism and strategic communications for Fortune 300 companies during major business transformations.

Joining her is Jonna Ekman, Communications Director at Storykit, the leading video automation platform. Jonna will demonstrate how to effortlessly turn your existing information into captivating, on-brand videos in just minutes.

Don’t miss this opportunity to gain practical strategies and tools for revolutionizing academic communication. Reserve your spot today.


The Future of Academic Communication: Transforming Complex Information into Scroll-Stopping Videos

Too often, marketers pour hours into crafting blogs, reports, or videos, only to share them once, cross their fingers, and hope for the best.

The result?

Content that falls flat—not because it’s not good, but because it hasn’t been seen.

This is where effective distribution comes in. In this actionable webinar, we’ll show you how to breathe new life into your content, maximize its visibility, and drive real results on social media.

Join us to learn how to stop hoping your content performs and start ensuring it does. You'll discover how to effectively distribute, repurpose, and amplify your content to keep your audience engaged and your goals within reach.

### What You’ll Learn:

*   3 keys to better content distribution you need in 2025
*   Repurposing like a pro: how to break down existing content into smaller, high-performing pieces
*   Overcoming common fears: how to post confidently without worrying about "too much" content.

Don’t let your hard work go unnoticed. Sign up now and transform your approach to content distribution for 2025!


Overperform on social media: Copy our proven tactics

## 5 ways that will make you outperform on social media in 2025⚡️

Join us to discover how to drive success by focusing on the *right* metrics and content strategies. In this session, we’ll explore how prioritizing **on-platform content**—not just traffic—can maximize your reach, boost engagement, and meet your goals.

**You’ll learn:**

*   Which video metrics truly matter for growth
*   Why *reach* should be your #1 focus in 2025
*   How content quality, engagement, and posting frequency directly impact your success
*   Real examples of what works: we'll share our **top 5 posts of 2024**, break down why they performed, and show you how to replicate their success for your brand.

This webinar is perfect for **marketers, communicators, and social media managers** looking to refine their strategies, simplify their focus, and unlock bigger results.

Save your seat now.


How to reach your social media goals in 2025

You're sitting on a goldmine of content. You have blog posts, newsletters, press releases, reports, podcasts, job descriptions… The list goes on. But in the hunt for new shiny things many marketers forget about the goldmine they’re already sitting on, and spend all their time creating new stuff instead.

With video it’s easier than ever to give all your great content a new life, with new distribution bringing new eyes to it.

At Storykit, we apply the 90-10 rule. Ninety percent of our social content is repurposed from content we’ve already produced. Sounds crazy?

Join Heidi Bordal, live Thursday, December 12, 11.00 (CET), and discover:

*   How you can apply the 90-10 rule on your business
*   Specific examples of what kind of content you could create today
*   How in 2025, you'll never have to start from scratch

**Why attend:**

You will gain practical tips, strategies, and actionable insights to revolutionize your social media game. Discover how **repurposing your content** into videos will help you meet and exceed your social media goals - without breaking a sweat.


Hack our social media video strategy

With less than one month until the Holidays and the New Year, it's time to lock in your **social media content plan and strategy for 2025**. But the task often seems daunting for marketers, battling lower budgets, more channels, and more pressure than ever before.

But here’s the thing: you’re sitting on a treasure trove of content. You have blog posts, articles, newsletters, case studies, product pages, and more. The challenge lies in harnessing the power of this existing content efficiently, cost-effectively, and, most importantly, in an engaging manner.

Join us live Thursday, November 21, 11.00 (CET) and discover how to:

*   transform your static content into dynamic, attention-grabbing videos, with time-saving techniques
*   create new content from old content (no more staying late!)
*   set up a [content tracking and planning sheet](https://docs.google.com/spreadsheets/d/1xPTJciFlnPx93s0OecFKAtayzcAwvXMnvDVFB072QD0/edit?gid=884574420#gid=884574420) that’s easy to maintain and follow
*   set up a [social media distribution calendar](https://docs.google.com/spreadsheets/d/1H0qnW7cTHUuXzlpxv4dhIAM0DbdOGdXKArxfGyNSy-M/edit?usp=sharing) that's easy to maintain and folllow

**Why attend:**

You will gain practical tips, strategies, and actionable insights to revolutionize your social media game. Discover how **repurposing your content** into videos will help you meet and exceed your social media goals - without breaking a sweat.


2025 Content Planning made Easy: from Concepts to Calendar

How NTM turned **320 journalists into video creators overnight.**

We’re in an era when brands need to produce more content than ever, and decentralizing content production is no longer just a buzzword—it’s a survival strategy. But how do you empower everyone to create without losing control over quality? Why focus on video? And how can you do it without becoming the angry brand police?

Swedish media group NTM recently integrated Storykit’s video functionality into their publishing tool, turning all 320 reporters into video creators overnight. “We’ve reduced the creation of a video to just 2-3 clicks”, says Jörgen Bröms, AI Strategy & Editorial Developer at NTM.

But why did they do it? And how do they ensure the videos come out as they want?

In this webinar Jonna Ekman, Communications Director at Storykit, and Jörgen Bröms will talk about all of these things and more.

Save your seat today!


Make every employee a video creator, without a worry: An interview with Jörgen Bröms at NTM

Are you tired of watching open job roles languish on your careers page, yearning for the perfect candidates to fill them? It’s time to elevate your recruitment efforts by harnessing the captivating power of video storytelling.

Join us for 45 actionable minutes when we delve into the pivotal role that videos play in crafting compelling recruitment, employer branding, and corporate content on social media. In today’s landscape, merely posting a link on LinkedIn won’t suffice. We must embrace innovative strategies to captivate potential candidates and showcase our brand in an enticing light.

**What you will learn:**

*   Uncover the types of videos that resonate most with job seekers and how to create them in one go
*   Learn proven techniques for creating captivating videos that will elevate your employer brand and attract top-tier talent.
*   Understand how effective employer branding can serve as a magnet for top talent and a catalyst for organizational success.

Don’t let your open roles go unnoticed. Discover how to infuse your employer branding efforts with the dynamic energy of video storytelling to attract and retain top talent who will drive your company’s success.

Welcome!


Find and retain talent with video

In a world where the question "How can I succeed in social media?" is answered with "Publish more, and preferably video", frequent, high-quality video content has become vital, not only for the single marketer or recruiter but for the business itself.

However, the manual process of creating it is time-consuming, costly, and often overwhelming for your team.

The solution: **automating your video creation.**

Join us for a hands-on webinar where we'll break down how automating your video creation process can transform your workflow.

**You will learn:**

*   How automation takes repetitive tasks off your plate so you can focus on creative work that actually matters.
*   The secret to keeping up with the constant demand for video on social platforms
*   Real-world examples from brands already using video automation to supercharge their content marketing, recruitment, and internal comms.
*   Why automation doesn’t replace the human touch—it amplifies it, letting you add those finishing touches where they count most.

Join **Peder Bonnier,** CEO & co-founder at Storykit, and **Jonna Ekman**, Communications Director at Storykit, to discover how automation can help you do more with less, saving time, money, and resources while staying ahead of the competition by making video creation easier, faster, and more efficient.


Automation where it makes sense: increase productivity, decrease costs 

Are you ready to take your video content to the next level? Join us when we introduce Storykit’s new and improved workflow, designed to simplify and supercharge your video creation process like never before.

With Storykit's latest updates, you can now go from *text to video in seconds.* You will be able to create high-quality, brand-safe videos even faster, without compromising storytelling or creativity.

### What you'll learn:

*   How Storykit’s innovative UX makes video creation lightning-fast
*   How to streamline your workflow, boost productivity, and produce more video content than ever before.
*   Tips on maximizing your video output to stay ahead on social media.

If you're looking to boost your video marketing efforts, increase engagement, and wow your audience, Storykit's latest updates are the tools you need.


Make video even faster with Storykit’s new and improved workflow

Vacation times are ahead of us. Offices get empty and beaches more crowded, but social media never takes a break. Consistency in your content distribution is crucial, but we all know that planning in advance takes effort.

So why is it so hard to just start plotting out ideas? Well, hand up if you recognize any of these reasons:

*   It’s scary and hard to think of all that content in advance
*   Where do I start? How should I organize the thing?
*   I can fill out the plan, but it’s so tough to actually follow through!

Want to get over all of these excuses and smash your plan out in no time?

Join Heidi Bordal, our expert on all things social at Storykit, for an actionable 40 min session where she will show you exactly how to use the content you’ve already got to fill your plan well in advance and easily deliver on all those plans.

**You will learn**

*   How to align your plan with business goals (hello results!)
*   How to create new content from old content (no more staying late!)
*   How to set up a planning sheet that’s easy to maintain and follow

After the webinar we’ll send you:

*   An access link to repurpose your content into videos using Storykit
*   Any resources mentioned during the session
*   A link to join our Facebook community to get ideas and help with your content


Fill your summer content plan without breaking a sweat

**Connect with students, donors, and the public in a way that truly resonates.**

In a world overflowing with information, standing out is a challenge for any organization—universities included. Turning complex ideas into engaging content, like videos, helps academic institutions connect with students, donors, and partners in a way that truly resonates.

Video is the perfect way to turn complex, long texts into enticing, shorter stories.

**In this crammed webinar you'll learn:**

*   Why video is essential to boost all your communication efforts
*   How to transform your research, course guides, funding & scholarship details, and campus news into engaging videos (without editing skills!)
*   How to succeed on social media with less resources
*   How to turn ordinary information into extraordinary stories

This webinar is essential for anyone involved in university **marketing**, **communications**, or **social media** who wants to streamline their workflow, refine their strategy, and achieve greater impact.

We hope to see you there!
