How well do we know Gen Alpha? They are eco-conscious, accustomed to hyper-personalisation, and see tech as a natural extension of their bodies. But, how do these characteristics shape them? How should these traits inform the way we connect with them? Dive into the heart of what makes Gen Alpha tick, and the influences that shape them. Whether you are a marketing manager, a social media champion or a brand guardian, equip yourself with the key insights and the latest research to elevate your strategy and ensure your success. As an event attendee, you are invited to book a tailored discovery session, exploring the unique opportunities for your brand.