OneScreen

Most DTC brands lock in their Black Friday/Cyber Monday media plans in the summer, but are they missing a key piece of the puzzle?

Out-of-Home (OOH) advertising remains an underutilized channel that can amplify digital campaigns and boost ROI through real-world exposure that can deliver trackable online sales or direct foot traffic increases during the busiest shopping season of the year.

Join host Nick Bennett and a panel of experts as we break down why now is the time to integrate OOH into your 2025 holiday strategy.

*What You’ll Learn:*

1.) How to get a head start on holiday season media planning to avoid last-minute scrambling.

2.) Why OOH is the missing link in many DTC holiday campaigns and how brands can leverage it.

3.) A step-by-step guide for integrating OOH into existing digital ad strategies.

4.) Real-world examples of successful DTC holiday campaigns using OOH.

Make sure to register even if you can't make it to make sure you get the recording.
