Winning strategies and examples: full-funnel social media videos

Storykit
42:30
Master the full-funnel video ad strategy: engage, convince, and convert
Did you know that video ads are 27 times more likely to drive engagement than standard banner ads? But simply creating a great video isn’t enough—you need a strategy that guides your audience from awareness to action.
Here’s the good news: With the right approach, your video ads can work at every stage of the funnel, maximizing impact and ROI.
In this hands-on webinar, Heidi Bordal will show you:
- Why video is the best format for social media advertising
- How to create video ads tailored for awareness, consideration, and conversion
- Practical steps to set up a full-funnel video ad strategy that drives measurable results
This session is a must for marketers looking to improve their social media ad performance, boost engagement, and turn viewers into customers.
Join us—we’d love to see you there!
Speaker
Heidi Bordal
Community Manager at Storykit
With a background in linguistics and a passion (obsession) for social media, Heidi Bordal has developed a unique knack for creating content that speaks to the right audience. As the Social Media, Community, and Events Manager at Storykit, Heidi is passionate about helping companies find and tell stories that truly make a difference.

Winning strategies and examples: full-funnel social media videos
42:30