Turning Referrals Into Revenue: Workspaces & ERM in Practice
Nexl
24:00
Join us for a dynamic and insightful session where we explore how law firms can strategically transform their referral management processes using Nexl's platform. In this 25-minute demo, Andrew Hutchinson will walk through a data-driven, relationship-centric approach to managing referral networks that goes far beyond tracking names on a spreadsheet.
What You’ll Learn:
- How to leverage apps and workspaces to build robust referral tracking systems that deliver insights, not just data.
- Discover how to evaluate and enhance the give-and-take of your referral relationships—not just by quantity, but by profitability, engagement, and matter complexity.
- Learn how to identify untapped potential in your referral networks, using relationship data to build deeper, more valuable connections with the right partners.
- We’ll showcase ways to categorize referral firms by value, practice area fit, and seasonal contribution trends.
- Preview a workspace template for referral growth—complete with key relationship goals, marketing campaigns, and engagement metrics to guide your team’s outreach.
Speaker
Andrew Hutchinson
Chief Revenue Officer @ Nexl
Andrew has over two decades of experience in the legal technology community, working globally with firms to drive change through technology. He has a deep understanding of marketing, business development, and the daily challenges faced by the community fuels which fuels a passion for helping firms leverage data to achieve better outcomes. Known for his innovative problem-solving approach—and the occasional discussion about unicorns and rainbows—Andrew is dedicated to helping firms harness the power of data for themselves and their clients.
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Turning Referrals Into Revenue: Workspaces & ERM in Practice
24:00