about 2 years ago
Replay
The practical use cases of company data for B2B marketing teams | Vainu Live | Episode 6
About
On Tuesday, 18 October, at 10:30 CET, we'll be sitting down to discuss the practical use cases of leveraging company data in a B2B marketer's day-to-day.
We'll be outlining the specific tactics we use at Vainu to create demand, drive customer retention, and, ultimately, generate more revenue. We'll touch upon several topics, such as:
- Building a database you can trust in and efficient data management practices
- ICP alignment with the sales team & ABM
- Our approach to lead scoring and routing
- Segmentation and personalization at scale
- Target market analysis
- LinkedIn ads
We hope to see you there!